Complete Questions & Answers Guide On Google Adsense For Publishers

Hey guys, I’m back with my another tutorial or guide on “Complete Questions & Answers Guide On Google Adsense”, here you will be answered all the common questions or FAQ [Frequently Asked Questions] regarding the Google AdSense, this guide is very useful specially for the newbies who have just now joined the Google Adsense ad network or those who are not familiar with Google Adsense Ad Network. Those who have their blogs approved by Google Adsense and confused about the newly current balance and estimated earnings, minimum payout or anything, just read this guide. And wait for my upcoming guide on “How to Approve your blog or website by Google Adsense easily and quickly?” Till then read this guide.

What is Google Adsense and Google Adwords?

Google is one of top best ad network worldwide which serves ads on websites, blogs, videos, etc. In simple terms, Google is a mediator between the Advertiser and the Publisher. An advertiser is one who is looking to advertise his or her product somewhere; a publisher is one who have a website or blog and want to earn revenue or income by showing the advertisements. It’s a simple logic that it’s quite tough for an advertiser to contact a publisher directly according to his or her needs if contacted also then there will be a lot of issues etc., so a lot of advertisers prefers Google to advertise their product on other blogs or websites. The advertiser can use “Google Adwords” to monitor his advertisements, and the publisher has to use “Google Adsense” to monetize his or her website, blog or Youtube videos.

Don’t Miss: How I Made $300 In One Day From Event Blogging – Case Study

In simple terms it can also be explained as Google Adsense is a mediator to contact the Publisher and Advertiser, it don’t even makes the contact but monitors all the activities. You might be thinking What’s the profit for Google Adsense? Google gives 68% revenue share to publishers for content. In simple terms if an advertiser pays $10 to Google, then Google will pay $6.8 to the publisher. Yeah! Google has 32% revenue as a mediator between the Advertiser and the Publisher. Now let us move to the FAQ’s about Google Adsense.

How To Sign Up for Google Adsense?

It’s so simple to sign up for Google Adsense, just visit the official page of Google Adsense and enter all the mandatory details to sign up. But before sign-up I personally recommend you read and know about all the ‘Google Adsense’ policies.

How To Get Website or blog Approved for Google Adsense?

Well, it’s a simple but logical question the website or blog needs to be defined or created in a manner that it should look professional, it must have all the important pages (About Us, Contact Us, Privacy Policy, Disclaimer etc), a simple and elegant design with few (I personally recommend 20 posts) and few days old domain. Soon, I will write a detailed guide also on how to get your blog approved for Google Adsense. Stay tuned with us.

Does Domain Age really matters for Adsense Approval?

As far as I know and my experience, the domain age doesn’t matter. But I personally recommend to apply for Google Adsense after a month of purchasing the domain. I will cover complete Google Adsense approval process in the upcoming guide or post.

What is CTR and What is the difference between Page CTR and Impression CTR?

In simple terms CTR can be defined as ‘Click Through Ratio”, which means what is the percentage people clicking on advertisements on your website. If you have 100 page views on a day and there are 5 clicks on ads, than your page CTR is 5%.

Page CTR: It is determined by number of page views per day, if there are 200 page views on your website or blog and clicks are 4, than your Page CTR is 2%.
Impression CTR: It is determined by number of times the Adsense ads has been displayed to the visitors. If the Adsense ad has been displayed 400 times and clicks are 8, than your Impression CTR is 2%.

What is Minimum CTR or Maximum CTR or average CTR or Safe CTR?

There is a lot of questions being asked over Internet regarding the ‘Safe CTR’ or the minimum CTR we should maintain, will Google Adsense block the account if CTR is high? So in simple words (as said by Pro’s) I would like to say there is nothing like Minimum CTR or Maximum CTR or average CTR or safe CTR, you won’t probably get banned until any black hat methods are used. If all the clicks are genuine, than you don’t need to worry. Apart from this I will personally recommend you to maintain CTR less than 4% or 5% to avoid issues.

Don’t Miss:- How To Use Two WhatsApp Accounts On One Phone [Simple Steps]

What is CPC? How to Get High CPC?

CPC is simply “Click per Cost”, if you get 10 clicks and your estimated earnings for the day are $0.50 than, divide estimated earnings and clicks. 0.5/10= 0.05. So you are paid $0.05 per click. CPC is dependent on how much advertisers pay per advertisement click.

Getting high CPC depends on Two Factors.

  1. Targeting high CPC Keywords.
  2. Targeting Countries which pays high CPC like U.S or U.K etc.
  3. There is third factor also but it may work or not. You can block the low paying advertisers to maximize the CPC.

What is Page RPM and Impression RPM:

Page RPM: Page revenue per thousand impressions (RPM) is calculated by dividing your estimated earnings by the number of page views you received, then multiplying by 1000. For example, if you earned an estimated $0.15 from 25 page views, then your page RPM would equal $0.15 divided by 25 and multiplied by 1000, or $6.00.

Impression RPM: Estimated Earnings/Impressions * 1000 = Request RPM (Revenue per thousand Impressions), it is similar to the Page RPM but only the impressions are counted in the Impression RPM not the page views.

What is ‘Active View Viewable’?

In simple or short terms it can be defined as “The percentage of impressions that were viewable out of all measurable impressions”. If you have 100 measurable impressions,  if only 10 of those 100 impressions were measured as viewable, then the site would have 10% Active View Viewability.

Don’t Miss:- How To Root Your Phone Without Voiding Warranty With Or Without PC

What is “Estimated Earnings” in Google Adsense?

Estimated earnings are the earning you earned throught out the day or the week or the month but that has not been finalized. For example, you have earned $10 estimated earnings, than after some time Google will finalize these earnings, until ‘Google Adsense’ checks this earning and verifies it, it is called as Estimated earnings.

What is Current Balance?

After the ‘Google Adsense’ checks your estimated earnings and finalizes it, it moves to the current balance. Example you have earned $150 from 01-01-2017 to 31-01-2017, so ‘Google Adsense’ will verify these earnings from 01-02-2017 to 03-02-2017 (it may take more days also), after verifying the estimated amount of $150 will be moved to Current Balance and you are eligible to get paid.

I’m more simplifying this process, you have earn whole month and in the starting days of next month Google will finalize the amount (may deduct some amount also due to invalid traffic or clicks). Note: You will be paid only the “current balance” not the “estimated earnings”.

What is Minimum Payout and When Will I get Paid?

The minimum payout is USD $100 (around 6500 Indian Rupees). You will be only paid your Current balance has at-least an amount of $100 threshold. You will be paid on 21st of every month. ‘Google Adsense’ will start sending payments from 21st of the month, they may sometime delay also like 22nd or 23rd and even sometimes more late but usually payments are done on every 21st of the month.

Don’t Miss:- How To Purchase Domain For Almost $2 (Rs.99 INR) From GoDaddy and Bigrock

My Bank Don’t Have ‘SWIFT – BIC’ Code – What to Do?

Simply fill in the Nearest Bigger Branch Swift Code of the Same Parent Bank as that of yours, if the SWIFT-Code of your Branch is not available. Example, if your Account is in SBI, then look for the Swift Code of nearest SBI branch only. You can also look for the main branch SWIFT BIC code in your city or village. You will find these SWIFT codes over Internet also. If there is any problem related to SWIFT code, do comment here or contact me.

How Will I Get Paid?

There are 2 types of option available to get paid, one is Bank transfer and another one is Cheque payment, cheque payment is very late and very time-consuming process so leave it. Opt out for Bank Transfer. If ‘Google Adsense’ sends you payment on 21st of the month, you may probably receive the amount within 4 days in your bank account (depends on Bank- State bank of India (SBI), HDFC, PNB, ICICI, SBH, and other banks). The US Dollars are converted to Indian rupees by ‘Forex exchange’ and you will be paid in your currency.

How Many Adsense Ad Units Per Page I Can Place?

Currently, AdSense publishers may place up to three AdSense for content units on one webpage. This includes a maximum of one 300×600 ad unit per page. You may also place a maximum of three link units and two search boxes on each web page. Update in January 2017: The publishers can now place more ads also with some T&C’s, please review the ads guide by Google Adsense.

Best Places To Put ‘Adsense Ads’ on Web Page?

You can place ads according to your blog or website but make sure it should not violate any ‘Google Adsense’ policies, or else you may face a direct ban from them. You can place ads above the navigation bar or beside the logo, you can also place Adsense ad in the sidebar, you can also place ‘Google Adsense’ ad in the end of the article. You can also place the Adsense ads above the Title and below the title and in between the article (be careful while placing in between, and above & below the title, it if is safe and correct than only go for it). What I recommend is to change ad units placements periodically for best practices for better CTR also.

Don’t Miss: How To convert Adsense Ad Code to Use it in Blogger Template

What To Do When I Get High CTR?

If you are feeling that you are getting very high CTR that is around more than 15% or you are seeing any unusual activity in ‘Google Adsense Account’, you might report it to the Google. Just search on Google about reporting fake clicks or something unusual activities to prevent your Adsense account. You can read more information about protecting your account from high CTR here. Remember: also add the ‘Advertisement’ text above the ads so that the user can easily differentiate between the ads and the content and it will also reduce CTR. Read Adsense policies for more details on this topic.

Also Check:- How To Write A Good Quality Article For Blogs

What To Do When ‘Google Adsense’ Account is Disabled?

An email with the following subject will be sent to those whose account is blocked or disable and ad serving has been stopped “Google AdSense Ad Serving has been Disabled to Your Site”. To be frank! there are only very little chances that your account can be re-gained or re-activated. But you can still give a try. Next you can do is the following two things.

  • Appeal to ‘Google Adsense’, read more information about appealing here.
  • Create new ‘Google Adsense’ Account with the same domain if domain is not banned. If the domain is banned than you can apply with new domain. Use “Google Sandbox” to check whether domain is banned or not. If all the ads on “Google Sandbox” are appearing properly than the domain is not banned, if ads are not appearing the domain is banned.

Final Words and Conclusion:

If you really want to earn with Google Adsense, than make a blog which doesn’t violates any Google Adsense policies, make a good blog (not just for the sake of money), the blog should be helpful to others. Consider the ‘word’ – ‘Good blog not the blog. Don’t use any kind of scripts or black hat techniques. Don’t create any useless type of blogs or websites. If you have any doubts regarding ‘Google Adsense’ you can ask in comments.

Speak Your Mind

*